Emily recently wrote another article for Reverb.com, this time about gear demo artists you should be following but probably aren’t. Read an excerpt below and click here to read the whole article.
Gear demos have become a major part of buying musical equipment of all kinds, from guitars and amps to pedals and plugins. You’ve probably encountered YouTube channels like Knobs and 60 Cycle Hum, which get a lot of attention and viewership, but there’s a huge ecosystem of gear demo channels to explore.
Below, we’ve collected a few of our favorite up-and-coming gear demo channels that we think you should be following.
Anne Sulikowski
Anne Sulikowski is an ambient oasis in a sea of riff-centric demo channels. Based out of Canada, she regularly releases demos full of dreamy sounds and video footage, including this one of the Chase Bliss MOOD.
In addition to filming demos in a way that showcases each pedal’s features, her demos are art in their own right. Visually, they’re a perfect match to the ambient, lo-fi music she creates with her pedals. It’s the kind of music you might want to put on in the background while you work or relax.